Petro-Canada Lubricants Announced as the Latest New Partner Joining Honda Indy Toronto

TORONTO (June 8, 2017) – Honda Indy Toronto is proud to announce the addition of Petro-Canada Lubricants Inc. (PCLI), one of North America’s largest lubricants businesses, as the official lubricant of the annual event scheduled for July 14-16 at Exhibition Place.  

 PCLI is an established leader in lubricants with dedication to the highest quality and continued product and technology innovation.  With global reach and recognition with products distributed in more than 80 countries, Petro-Canada Lubricants is an organization with historically Canadian roots, with its red and white maple leaf adorning their products around the world.

“We’re excited to add Petro-Canada Lubricants to our growing list of partners for this year’s event.  This sponsorship further strengthens its involvement in Canadian motorsports,” said Jeff Atkinson, president of Honda Indy Toronto.  “Toronto is the lone international stop on the U.S.-based IndyCar series, so it is outstanding to have this local company supporting with a significant presence at the Honda Indy Toronto.”

This new partnership is a natural extension of PCLI’s involvement in the Verizon IndyCar Series, having served as a sponsor of Canadian driver James Hinchcliffe’s Schmidt Peterson Motorsports team since last season.  The Petro-Canada Lubricants logo adorns Hinchcliffe’s Indy car and fire suit, and creates a strong brand presence throughout the venue with extensive trackside and spectator signage showcasing its national pride.

“We are very excited to partner with Honda Indy Toronto.  This partnership, and our existing relationship with James and Schmidt Peterson Motorsports continues to build upon our collective shared values, as technology, innovation and dedication are the cornerstones of Petro-Canada Lubricants and perfectly align with racing,” said Mark A. Plake, president, Petro-Canada Lubricants.  “We are pleased that the quality and reputation of our Supreme product line is further highlighted as PCLI becomes the official lubricant of the annual event.”

Friday, July 14th is Fan Friday at the Honda Indy Toronto; gates are open to race fans of all ages with a voluntary donation to Make-A-Wish® Canada, and is made possible through the generous support of the Ontario Honda Dealers Association (OHDA).  Kids 12 and under receive free general admission throughout the weekend when accompanied by a ticketed adult.  For complete ticket pricing and event information, visit hondaindy.com or call 877-725-8849.


ABOUT PETRO-CANADA LUBRICANTS INC.

Petro-Canada Lubricants blends and packages more than 350 different lubricants, specialty fluids and greases that are exported to more than 80 countries on six continents. Petro-Canada Lubricants specializes in products and services proven to maximize equipment performance, productivity and overall savings. From heavy duty engine oils to hydraulic fluids, automatic transmission fluids and gear oils and greases – Petro-Canada Lubricants is committed to delivering innovative solutions that deliver value and keep your business moving. HollyFrontier Corporation, through its subsidiary, owns Petro-Canada Lubricants Inc., whose Mississauga, Ont. facility produces 15,600 barrels per day of base oils and other specialized lubricant products, and owns a 37% interest (including a 2% general partner interest) in Holly Energy Partners, L.P.

ABOUT THE HONDA INDY TORONTO

Honda Indy Toronto takes place on the historic grounds of Exhibition Place in a unique lakefront and downtown setting. As Ontario's largest annual sporting event, the event has become a prestigious meeting place for some of the world’s fastest race car drivers. Since 1986, the three-day event has entertained millions of fans thanks to world-class entertainment and exhilarating performances from drivers including Scott Dixon, Marco Andretti and Helio Castroneves, as well as Canadian legends Paul Tracy, Greg Moore and James Hinchcliffe. The event is owned and operated by Green Savoree Racing Promotions, which also promotes The Honda Indy 200 at Mid-Ohio (July 28-30, 2017) and the Firestone Grand Prix of St. Petersburg (March 9-11, 2018).  

For more information, visit hondaindy.com, facebook.com/HondaIndyToronto or follow the event via Twitter @HondaIndy and Instagram instagram.com/hondaindy.

 

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Media Inquiries:

Steve Bidlack, Manager Marketing and Communications
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