Green Savoree Racing Promotions Announces an Expanded Partnership with Piloti
INDIANAPOLIS (March 1, 2017) – Green Savoree Racing Promotions (GSRP) today extended its partnership with Piloti, makers of performance, luxury and casual driving shoes and apparel. Piloti will outfit race staff at both the 2017 Firestone Grand Prix of St. Petersburg and 2017 Honda Indy Toronto as a result of the expanded program.
"The partnership with Piloti worked phenomenally for our Toronto event last year," said Kevin Savoree, Co-owner, President and COO of Green Savoree Racing Promotions. "Piloti leads the pack when it comes to innovation and technology in footwear and apparel for both racers and casual drivers. We are thrilled to have Piloti on board again this year in Toronto, and very pleased that that our guests in St. Petersburg will now also be able to experience Piloti first-hand.”
Piloti will engage with fans throughout the March 10-12th race weekend in St. Petersburg as well as July 14-16th in Toronto. Fans looking to pick up their own Piloti gear - with race-inspired details like vintage tire-tread soles, race-inspired stitching and die-cut ankle straps evoking perforated metal race pedals - will have the chance to do so at the Piloti merchandise shops on-site.
"This partnership allows Piloti to demonstrate its passion for driving and motorsports to the amazing fans at these two historic races," said Michelle Massicotte, Managing Director, Piloti. "Each pair of Piloti driving shoes, with patented biomechanics, reflects this passion."
First designed for racers and motorsport professionals, Piloti driving shoes became famous for the patented biomechanics that improved performance not only at the track, but also in long-distance racing. The patented Roll Control™ spherical heel improves traction in the footwell and reduces fatigue. The thin yet protective soles improves pedal feel, and the slender toe-box enables seamless, snag-free heel-and-toe downshifting.
A popular brand from 1999 to 2012, Piloti (Italian for "driver") re-entered the marketplace in 2014 with a new vision to not only create technically advanced driving shoes, but also driving shoes comfortable and stylish enough to wear on the street, at the cafe or in the office. The Piloti collection of footwear and apparel is available across Canada, the United States, the United Kingdom, Australia and Japan at select Motorsport and luxury retailers.
About The Honda Indy Toronto
Honda Indy Toronto takes place on the historic grounds of Exhibition Place in a unique lakefront and downtown setting. As Ontario's largest annual sporting event, the event has become a prestigious meeting place for some of the world’s fastest racecar drivers. Since 1986, the three-day event has entertained millions of fans thanks to world-class entertainment and exhilarating performances from drivers including Juan Pablo Montoya, Marco Andretti and Helio Castroneves, as well as Canadian legends Paul Tracy, Greg Moore and James Hinchcliffe. The event is owned and operated by Green Savoree Racing Promotions, which also owns the Firestone Grand Prix of St. Petersburg (March 10-12, 2017) and The Honda Indy 200 at Mid-Ohio (July 28-30, 2017).
Media Inquiries - Green Savoree Racing Promotions:
Media Information - Piloti: